To Whom It May Concern:
I want to tell you how pleased I am about our relationship with Rogue Design Group. They’ve designed all our advertising, marketing materials, logos, and signage. While we mostly use print and radio, they’ve also done some excellent television work. Here’s how I describe RDG:
First, they listen to what we want—and then do that. It’s very simple. They provide their viewpoint if they believe an approach can be improved, but they are never rigid about it. Second, they have integrity. We have many projects and deadlines. If something isn’t what we originally agreed to, they handle changes without argument. Deadlines are met. Bids are honored. I never have to worry about surprises. Third, they are talented. They take projects from a vague idea to a beautiful, effective finished product. Designs are clean, attractive, and have simple, compelling messages. Fourth, they understand cash flow is limited and they work within our budget to maximize impact from available resources.
Okay, and there’s a fifth point. They are genuinely nice people who are fun to work with.
What have been the results of our collaboration? We’ve experienced a steady increase in volume that now approaches 50%. In talking with several national consultants, this is a complete anomaly. We routinely receive compliments from patients about our logo and signage. Our surgical staff appreciates the professional image we portray, and our marketing staff is more efficient due to this relationship.
In short, I’m thrilled with what we’ve accomplished together—and I think you will be too. Feel free to contact me if you’d like more specifics.
Keith Casebolt
CEO
Imperia Laser Eye Centers
541-618-1483